Communications

Many of CSE’s projects benefit from a strong element of communication.

Whether it’s giving energy advice, encouraging dialogue between wind developers and communities, spreading the word about energy efficiency, exploring new ways of communicating the issues of climate change, running workshops and training sessions - how we communicate is critical to our success.

But it certainly isn’t all about press releases, adverts, glossy publications or websites (though we have done all of these). We also value personal contact. We go out and about, meeting people face to face in the community, the office, the high street, the classroom.

We also know that communication is a two-way street so we’ve learnt to listen. We take the time to understand what people’s priorities are and what motivates them. There’s no point banging on about climate change to people who find the ‘green’ message tiresome. And we don’t talk about saving energy to someone who cannot afford to heat their home properly.

And let’s face it: cavity wall insulation isn’t exactly exciting, so if our projects can encourage thousands of people to take this step, we must be doing something right!

Filming at the 100 Ideas House